Cisco Malpartida Smith
President/CEO, The Florist Federal Credit Union
Cisco Malpartida Smith proudly serves as President/CEO of The Florist FCU. In 2017, The Florist has grown by over 20% while simultaneously launching a new website, online banking, 1st mortgage, home equity, and marketing programs.
Previously, Cisco served as the VP of Products and Strategy for GTE Financial and before that with BECU (Boeing Employees’ Credit Union) in management roles within Product Management, Community Relations, and Marketing. Cisco lead all efforts for serving the underbanked and underserved for BECU and GTE, including developing new next-generation model student operated credit union branches.
While an undergraduate at Seattle University Cisco led the startup of a brand-new credit union and continues to volunteer on multiple boards, including as Chair of Development for Hillsborough Community College Foundation, Vice-Chair Tampa Police Foundation, & FBI Citizens Academy, and as a Director of the New Mexico Credit Union Association Foundation.